Commercial Pet Brand Photography Portfolio // Planet Dog // Snoop, Strobe, GuRu, and Original Orbee Ball Toys
Planet Dog just launched a few new products including a li’l size of their popular enrichment Snoop toy, Strobe ball, and treat-hiding GuRu. They also wanted some updated photos of some of their classic Orbee ball toys. The photos were going to be used in their new catalog, website, and social media so we wanted to find a wide variety of dogs and have them in a variety of locations including the beach, inside the home, and walking in the park.
Planet Dog wanted to capture the pure joy and enthusiasm dogs experience when playing with their toys a bright and colorful way. Since that’s one of the things we do best, it was a perfect match! One of the toys — their new Strobe ball — is best visible when the sun goes down and they needed a photographer who could capture action as the light was quickly fading. With our experience taking photos during the day and night, we knew just how to handle it. Planet Dog also loved the San Diego landscape and saw it as a welcome addition to the New England backdrops of their current brand photography.
> Model casting call through direct email and social channels
> Location scouting including photos and videos sent to the client for review
> Photography at two locations over two days