Commercial Pet Brand Photography Portfolio: Gold Paw Series in New Hampshire
Project “New Hampshire” for Gold Paw Series
This shoot was definitely not the norm for commercial shoots, but boy was it FUN! GoldPaw and I were chatting about this project in early 2020, juuuust as the news of the coronavirus began to bubble up in the media.
GoldPaw has been a very go-with-the-flow brand that gives me full creative freedom with locations, shot angles, and models, but there were a few specifics we needed to hone in on. We needed happy dogs and people, sparkly sunshine to show off their sun shield tees, cozy at-home moments, and leisurely outdoor walks that spoke to both adventurous and everyday-dog-walking parents. The owner of GoldPaw also really wanted a three-legged doggie model for this shoot. I knew *just* the one — but she lived in New Hampshire. We agreed to do the shoot while I was on the east coast over the summer, but then COVID quickly shut that down.
We waited an entire year to make this shoot happen and in the end it was totally worth it.
HOW WESTWAY WENT WILD FOR GOLD PAW SERIES
> Cross-country travel for shoot location & models
> Photography at two locations
This photo shoot happened when I was on my normally-annual trip back east — a great example of not leaving work at home while you’re on vacation. Luckily, I live out my dream job and didn’t mind one bit.
The dog models happened to be the friends we were staying with so we were able to shoot any time the light was good. Junie the tripod and her baked-potato-brother, Joshie — two rescued pitties — were fitted in the finest GoldPaw stretch fleece and sunshield tees. Joshie even got to model the brand new GoldPaw harness that would be launching at SuperZoo.
One of the mornings when we woke up, the light was perfect so we all ran outside in our pajamas to snap a few winning shots — one of which actually ended up on the cover of their catalog. (Flexibility and pivoting are one of the big pros of pet photographers versus people photographers!)
Getting to photograph Joshie and Junie for one of my favorite brands was a dream-come-true. I adore these dogs and GoldPaw was the perfect project for them!
Want to see more of Westway’s work with GoldPaw? Check these out:
Project “Mountain Adventure” with Gold Paw Series
Project “California Coastal” with Gold Paw Series
Project “Catalog Imagery” with Gold Paw Series